Be the leader that creative people need.
Herding Tigers will help you provide the stability and challenge your team needs to do its best work.
DOING THE WORK AND LEADING THE WORK ARE DIFFERENT THINGS.
Doing the work and leading the work are very different things. When you make the transition from maker to manager, you give ownership of projects to your team even though you could do them yourself better and faster. You’re juggling expectations from your manager, who wants consistent, predictable output from an inherently unpredictable creative process. And you’re managing the pushback from your team of brilliant, headstrong, and possibly overqualified creatives.
Leading talented, creative people requires a different skill set than the one many management books offer. As a consultant to creative companies, Todd Henry knows firsthand what prevents creative leaders from guiding their teams to success, and in Herding Tigers he provides a bold new blueprint to help you be the leader your team needs. Learn to lead by influence instead of control. Discover how to create a stable culture that empowers your team to take bold creative risks. And learn how to fight to protect the time, energy, and resources they need to do their best work.
Full of stories and practical advice, Herding Tigers will give you the confidence and the skills to foster an environment where clients, management, and employees have a product they can be proud of and a process that works.
INT: How To Draw Darth Vader
1: What Creative People Need
2: Stop Doing The Work
3: They Broke It, You Bought It
4: Level Up
5: Lead Brilliance
6: Earn The Right
7: Prune Proactively
8: Stay On Target
9: Defend Their Space
10: Be The Muse
11: Fight Well
12: Be A Leader Worth Following
“In a world where nobody alone can possibly be as creative as everybody together, the work of leadership is about what you unleash, not what you control. Todd Henry has produced a manifesto for a new era of leadership and a manual to help leaders unleash the best in their colleagues.”
“If clickbait leadership tips haven’t worked for you yet (insider’s tip: they never will), then this is the book for you. Here’s the thoughtful, tested and enjoyable blueprint for how to actually lead lead smart, creative, talented people.”
“Herding Tigers is essential to anyone who wants to learn how to tackle the juggling act that is creative leadership with grace. Todd Henry’s wisdom will help you bring out your team’s best work.”
“Herding Tigers contains powerful ideas to make even a 30 year veteran a more effective leader. I wish I had it at the beginning of my career.”
“Todd Henry is a masterful writer on the business of creativity, and Herding Tigers is an indispensable guide to the caring, feeding, and growth of the creative class.”